In a bid to lighten the burden of traders and help increase their capital, PIWAk Natural Health has donated a whopping amount of Three Hundred Thousand Ghana Cedis (GHS300,000) to support their activities.
The donation according to PIWAk Natural Health, forms part of its efforts in supporting the less privileged and all manner of marginalized in society.
Chief Executive Officer of PIWAk Natural Health Dr. Prince Nelson Mortoti at the presentation on Friday, October 10, 2025, said traders play critical roles in nurturing society and hence the support.
“There is a woman I know of, who sells cassava dough commercially and through this small business, she has been able to put up a two-storey building and also financed her children’s education up to the tertiary institution,” he said.
Dr Mortoti added that though some traders are thriving, there is a need to support others to ensure sustainability in business.
“As others are thriving well in their small businesses, some are facing challenges and having difficulties in making their businesses grow, and failing to bring productivity. These
challenges are due to debt, lack of entrepreneurial skills, and scarcity of affordable trading spaces, health issues, single
parenting and etcetera. I know the sacrifices market women make for their children, relatives, and those depending on them who are not even related, waking up at midnight to their various
marketplaces and coming home very late at night every single day” he stressed.
Dr Mortoti was of the firm belief that “although we can’t stop these struggles, Piwak is here to give a little push to our beneficiaries who need the token to revive their businesses. There is a quote that states:” Little drops of water make a mighty ocean”. Let this token be a stepping stone to greatness and yield productivity.
Dr. Mortoti further indicated the need for financial prudence in maximizing returns.
“I did not come here to just give donations but
also came along with the branch manager Mr. Musa Haruna of National Investment Bank-Madina to support the program by giving our market heroes the education on how to save and manage their finances” he stressed
Adding that “Piwak Natural Health will continue to support and revive our market heroes. Although this token is small, it should not be taken for granted. But with hope and trust,
I believe you will maximize it with profit and bring hope to our communities”
On her part, Member of Parliament for Dome Kwabenya Constituency, Eliklim Agurugu admonished the traders to put the funds to judicious use
“We want to see you invest the funds to get the needed returns and increase your activities. Government will roll out the women’s Development Bank soon to support traders but in the meantime, I call on other philanthropists to emulate PIWAk’s gesture” she intimated.
In all, each of the Three Hundred traders received a one thousand Ghana Cedis non-refundable cash to support their operations in the first phase.
